I recently had dinner with a representative of the Greater Zurich area marketing unit that tries to sell Zurich and its surroundings to foreign companies as an attractive place to set up a company. Apparently most foreign companies come from Germany, followed by the USA. The marketing unit also tries to attract more Indian companies. They invite the top management to Zurich and organize meetings with international companies already based in Zurich. The Indians seem to be always very keen but eventually never make any decision. On the contrary, they tend to come up with a long list of tedious questions they want to have answered by the CEOs they meet. Looks like Indian managers are even fussier than Swiss managers!
PS: American companies apparently prefer Switzerland to the Netherlands as the Swiss are perceived to be harder working and drop in on work also on Saturday.
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